In-Store
FM is like having a fulltime customer service person or
professional spruiker, without the price tag.
In short,
it's professionally scripted and recorded announcements,
automatically blended with your existing music, aired to
your customers over your PA system.
It's an effective means
of generating awareness and sales within your business, when
your client is actually there.
Clients can
be directed immediately to daily or weekly specials, new
product launches, promotions, competitions and seasonal sales
events such as Easter, Mother's day, Father's day, Christmas,
New Year etc.
In-Store FM announcements reinforce associated
television, radio or press advertising by
"refreshing"
your clients shopping lists.
Not only
can it be used to
generate product awareness, it can create an increased
perception of your business as being "THE" place to
go.
When shoppers
enter your store or showroom, they should be informed
of products, services, specials or any information
you want the customer to know, without intruding upon the importance of a
salesperson's relationship to the customer.
Pet Rock Media does
it all. Supplies and installed the system to your
existing PA, producing the messages and managers
the playlist.
Like to know more? Click here.